About us

Rob Smedema (52) started his company in 2011 with his wife Marjolein. Under the name Food & Fun and they launched Pizzarette. This product immediately became a success on the European market and in 2013 they started with Grillerette Deluxe. Both products were new on the market and more models have been added. At this moment, their products are sold in over 12 countries.

As they developed more products and started trading non-food related items, the name was changed into F&F products. F&F products is specialized in the development of products and seeks distributors who launch our products into their own markets. Distributors know their local markets much better, they have the right contacts and can more easily launch products into (online) retail then F&F products can. Distributors can also service their local markets better working in the same time zone.  F&F products has developed with and for their distributors products from sketch to a completely certificated and ready for mass production items. F&F products’ strong point is that they are constantly developing products and save their customers a lot of time and money in development.

At this moment, F&F products is still looking for distributors in many countries who are capable to launch new products into their own market. This does not only mean buying products, but also put effort in marketing and promotion directly to the consumers. You can check out our products page to see which products we produce or trade in.

F&F products team

Do you have a question? Or would you like to request for a quotation? Just contact the team of F&F Products. We are happy to help you. 

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